Contributors
Stephan Church - Logo Design, Web Design, Documentation
Timeframe
February 2022 - February 2024
Programs/Software
Animate | InDesign | Illustrator | Photoshop | Visual Studio Code | Wordpress
At the beginning of 2022, I was approached to rework the logo and website for Bethel City Church, previously
known as New Bethel Church. The Church wanted to establish a new chapter in their history, moving away from their
previous identity. Initially, the project started as six week project but soon expanded past its original
depth to become a much larger project.
Logo Design
Research
My initial task was to design a new logo for Bethel City from the ground up. This
logo went through an extensive iterative process. Starting from a brainstorming session and
advancing through multiple iterative states. Over 200 prototypes were created before
a final logo was selected.
Iterations
The logo went through seven design iterations. Below are some of the iterations.
For more information on the design process for the logos, view the BCC design document.
Variations
I supplied Bethel City with different color options, sizing options, as well as the logo graphic with and
without text. A black outlined logo was specifically requested by BCC.
Animation
An animation was created for the logo for Bethel City. This animation aims to create
the sense of a rising flame into a roar from the lion. Gifs, movs, and mp4s
were delivered to Bethel City Church for their use.
Web Design
For this project, focus was placed on designing a malleable site template over creating
a definitive design. I created a series of tools to allow users to modify the site
itself without the use of a code editor or design plug-in.
Functionality
Host Communication
The site uses appropriate wordpress and woocommerce hooks to allow for communication to the theme
through the backend of wordpress.
Custom Content Boxes
I created tools to allow the user to edit text or images on the site without having to work around a plugin or code.
Sermon Navigation
Users can navigate sermon series and find series based on particular subjects through the archives.
